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slug: "pre-order-bonuses"
title: "Pre-Order Bonuses"
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# Pre-Order Bonuses

> Referenced by: [Video Game Monetization](/garden/video-game-monetization/index.md)

Pre-order bonuses are benefits given to players who buy a game before it comes out

They primarily serve to benefit the company
- People commit to buying before the embargo date passes
- Heuristic of how well it'll sell after launch
- Slight lead on return on investment
	- More significantly impacts indie studios, who will likely have less cash on hand
- Companies make deals with storefronts to have exclusive bonuses, to drive customers to said storefronts

Common bonuses:
- Digital goods:
	- Soundtrack
	- Cosmetics
	- [Premium Currency](/garden/premium-currency/index.md)
- Physical goods:
	- Typically pins, keychains, etc.
	- Typically only included in physical editions of the game