Pre-Order Bonuses
98 words, ~1 minute read. Planted . Last tended to .
Referenced by: Video Game Monetization
Pre-order bonuses are benefits given to players who buy a game before it comes out
They primarily serve to benefit the company
- People commit to buying before the embargo date passes
- Heuristic of how well it'll sell after launch
- Slight lead on return on investment
- More significantly impacts indie studios, who will likely have less cash on hand
- Companies make deals with storefronts to have exclusive bonuses, to drive customers to said storefronts
Common bonuses:
- Digital goods:
- Soundtrack
- Cosmetics
- Premium Currency
- Physical goods:
- Typically pins, keychains, etc.
- Typically only included in physical editions of the game